From a 2-Million-Yuan Order to a Personal Endorsement! Why Lido Lighting Renews Its Short Video Management Contract with Huaqiyunsou
On May 20, 2026, Ye Ruiqin, General Manager of Jiangmen Huaqi Lifang Technology Co., Ltd. (hereinafter referred to as "Jiangmen Huaqi" or "Huaqi Yunsou"), led her short-video agency operations team on a visit to a key partner—Jiangmen Lidu Lighting Technology Co., Ltd. (hereinafter referred to as "Lidu Lighting"). During the visit, she engaged in in-depth discussions with Lidu Lighting’s General Manager, Xu Guofu, regarding the further deepening of their collaborative partnership.
Coinciding with the 13th anniversary of Huaqi Yunsou’s founding, the two parties officially finalized the renewal of their agreement. General Manager Xu Guofu not only announced the one-year extension of their short-video agency services contract but also—drawing upon his own firsthand experience—stepped forward to personally endorse Huaqi Yunsou, serving as a "Special Recommender" for the company’s 13th-anniversary celebrations.
It is reported that Lidu Lighting is a traditional manufacturing enterprise deeply rooted in the lighting sector. Previously, the company’s customer acquisition efforts relied primarily on traditional trade shows and offline field marketing—methods characterized by limited channels, high costs, and restricted market reach. In 2025, Lidu Lighting partnered with Huaqi Yunsou; under this collaboration, Huaqi’s short-video operations team assisted General Manager Xu Guofu in appearing on camera to film short-form videos, which were then simultaneously published across mainstream platforms such as Video Accounts (WeChat Channels) and Douyin.
The partnership has yielded remarkable results over the past year. General Manager Xu Guofu’s authentic and unpretentious on-screen persona quickly attracted a large volume of highly targeted customers. Cumulatively, the company has secured orders totaling over 2 million RMB through its short-video channels. Its client base has diversified to include international buyers based in China, Russian clients, domestic trading companies, and cross-border e-commerce firms; additionally, there are currently hundreds of prospective clients being actively followed up on. A particularly noteworthy highlight is that General Manager Xu Guofu does not speak English; yet, through the medium of short videos, he successfully reached overseas clients—thereby validating the feasibility of the premise that "one can acquire customers via short videos even without knowing English."
When asked about his reasons for renewing the contract and proactively recommending Huaqi Yunsou, General Manager Xu Guofu stated: "The reason for renewing is simple—I achieved tangible results, so naturally, I want to continue working with you. The reason for referring clients to you is equally simple—your service is excellent, which gives me the confidence to recommend you to my friends and associates. To sum it up in two words: You’re reliable." Xu Guofu also revealed that, as a next step, Lidu Lighting plans to build upon its short-video customer acquisition foundation by simultaneously establishing independent foreign trade websites and leveraging domestic and international AI-driven search channels to further broaden its overseas customer acquisition avenues. Ye Ruiqin, General Manager of Huaqi Yunsou, stated that this contract renewal—coupled with the client's voluntary endorsement—serves as the ultimate validation of Huaqi Yunsou's unwavering commitment over the past 13 years to the philosophy of "lowering the barrier to customer acquisition through technology." Ms. Ye further explained that Huaqi Yunsou remains dedicated to leveraging industry-leading digital marketing technologies and services to assist manufacturing enterprises in acquiring customers at a lower cost, increasing their probability of success, and accelerating the time required to achieve those results.
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