Seven Years of Partnership, Intelligently Driving the Future: Jiangmen Enterprise Leader Li Jingda Revisits Qihui Lighting
Recently, Li Jingda — Director of the Foreign Trade Division at Jiangmen Huaqi Lifang Technology Co., Ltd. (hereinafter referred to as “Jiangmen Huaqi” or “Huaqi Yunsou”) — paid a special visit to a long-standing client of seven years: Jiangmen Pengjiang Qihui Lighting & Electrical Appliance Co., Ltd. (hereinafter referred to as “Qihui Lighting”). During the visit, Mr. Li engaged in an in-depth discussion with Qihui Lighting’s General Manager, Mr. Su, regarding various digital marketing strategies — including independent website operations, social media promotion, and the application of AI technologies. The two parties reviewed the history of their seven-year partnership and jointly explored the new opportunities emerging within the lighting industry amidst the surging tide of the digital economy.
Since first establishing our partnership seven years ago, Jiangmen Huaqi has consistently provided Qihui Lighting with comprehensive digital marketing services — ranging from the initial construction of their independent website to the current deep integration of social media and AI-driven promotion. Each technological upgrade has delivered tangible growth for the company; these initiatives have not only enabled Qihui Lighting to continuously expand its presence in overseas markets but have also significantly boosted its brand exposure and customer conversion efficiency.
During our discussions, Mr. Li Jingda offered targeted optimization recommendations tailored to Qihui Lighting’s specific product characteristics. Mr. Su, the company’s General Manager, expressed keen interest in these suggestions, remarking candidly: “Social media promotion has fundamentally transformed the customer acquisition model within the traditional lighting industry, and the introduction of AI technology has served as a powerful force multiplier. We are extremely optimistic about the prospects of these two key areas; moving forward, we intend to further increase our investment in the digital marketing sphere and collaborate with Jiangmen Huaqi to explore even more innovative strategies.”
QiHui Lighting has dedicated itself to the lighting industry for many years, specializing in products such as LED emergency drivers, emergency lights, and exit signs. Renowned for its reliable quality and comprehensive international certifications, the company’s products enjoy robust sales both domestically and abroad, underpinned by a well-established foundation in overseas markets. Since 2019, QiHui Lighting has partnered with Jiangmen Huaqi; over the past seven years, the two entities have collaborated closely to pioneer advancements in the digitalization of foreign trade. Jiangmen Huaqi has crafted a bespoke foreign trade solution for QiHui Lighting — a comprehensive, tripartite strategy encompassing the construction and operation of an independent brand website, holistic cross-platform social media promotion, and AI-driven intelligent marketing. This initiative has empowered QiHui Lighting to establish a global online showcase, precisely reach its target overseas audience, and continuously amplify its international brand influence — marking a shared journey that has evolved from initial exploration into mutual growth and success.
During the meeting, Li Jingda, representing Jiangmen Huaqi, began by expressing his heartfelt gratitude to Qihui Lighting for their trust and support over the past seven years. He provided a detailed overview of the collaborative achievements and tangible results realized by both parties in areas such as independent website operations, social media promotion, and AI-driven marketing. He noted that throughout their seven-year journey together, Jiangmen Huaqi has consistently upheld its service philosophy of “Customer First, Deepening Value.” By staying abreast of foreign trade market trends and technological innovations, the company has continuously refined its digital marketing service ecosystem. It remains dedicated to leveraging its professional expertise to empower high-caliber foreign trade enterprises — such as Qihui Lighting — helping them solidify their competitive advantages and advance steadily within the global marketplace.
This in-depth follow-up visit not only further reinforced the foundation of the seven-year strategic partnership between Jiangmen Huaqi and Qihui Lighting but also enabled a precise grasp of the core requirements and directional trends regarding digital development within the lighting industry’s foreign trade sector. Moving forward, Jiangmen Huaqi will continue to focus on its core business areas — AI search, independent website operations, and social media promotion — while continuously refining its service capabilities and innovating its marketing models. Through even more professional and efficient digital solutions, the company aims to empower a greater number of Jiangmen-based foreign trade enterprises to cultivate deep roots in the global market and achieve high-quality international expansion.
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